Katherine Stone

Katherine Stone

  • Senior B2B SaaS Writer
Katherine Stone is a New York City-based writer and digital marketing expert whose focus is to strike the right balance between creativity and actionable information when writing.
Her creative work has appeared in The Los Angeles Review of Books, Fiction Magazine, Booth Magazine, and other top digital and print journals. She was a David Herzog Scholar at Karl Franzens University in Graz, Austria and was awarded the Nancy Lynn Schwartz prize for Undergraduate Fiction at Sarah Lawrence College.
In her nearly five years as a content marketing professional, she has worked with prominent startups, numerous newspapers, and private clients across a wide variety of industries.
In addition to her writing, Katherine also runs her own vintage clothing shop, Quinby Vintage. In her free time, she enjoys running, reading, and spending time with her family in North Carolina.

Read some of Katherine's latest articles below:

October 19, 2021

Best Practices for Providing Social Media Customer Service

Social media is no longer just a tool to like a friend’s vacation photos, post major life updates, or have not-so-friendly debates in the comments section. Now, it’s evolved into not just a purely “social” network, but also a shopping and customer service one.  While many consumers discover new brands on social media, even more use it as a customer service channel. Today, 90% of...
October 8, 2021

The Omnichannel Contact Center: Ultimate Guide for 2021

If you could satisfy the customer service needs of 90% of your customer base, you’d do it in a heartbeat. The good news? With omnichannel contact centers, doing so is much easier than you think. Recent studies show that 9 out of 10 consumers want companies they do business with to provide an omnichannel communication experience. Given that 98% of Americans switch between multiple...
October 07, 2021

GoToConnect vs RingCentral: Pricing, Features, Pros & Cons

Whether you’re investing in VoIP software for the first time, or if you’re looking to upgrade your current business phone system, you know that RingCentral and GoToConnect are consistently at the top of the list when it comes to the best VoIP providers. This extensive comparison of GoToConnect vs RingCentral offers a head-to-head breakdown of key features, overall user experience, pricing, ...
October 6, 2021

Cloud Based Phone Systems: Features, Benefits and Top Providers

Many small businesses are making the switch from traditional PSTN telephones to cloud phone systems -- and thanks to the advanced features they offer, it’s not hard to see why. If you’re new to cloud-based VoIP phones, figuring out which features your business needs is confusing, and learning which providers and plans actually offer these features is even more complicated. That’s why...
October 5, 2021

Zoom vs Webex: Choosing the Best Video Conferencing Platform

Video conferencing connects remote workers, increases collaboration between clients and employees, and lets teams communicate face-to-face from anywhere in the world. Given the need for flexible business communication tools thanks to the COVID-19 pandemic, it makes sense that over 40% of companies currently use some form of video conferencing software. But with remote work on the rise...
September 29, 2021

Top 8 UCaaS Providers & Features in 2021

Over 40% of companies have recently increased their reliance on unified communications, especially given the rise in the remote workforce. UCaaS platform benefits include cost savings, improved internal collaboration, and greater employee flexibility.  By combining multiple communication channels into one interface, these tools also prevent miscommunications that negatively impact customer ...
September 29, 2021

Zoom vs GoToMeeting: Which is the Best Video Conferencing Solution?

Because of participant limits, enterprise-level businesses need better video meetings. Solutions like Google Hangouts and Skype won’t always meet demands for meeting capacity. We once asked, “will video conferencing become the norm?” and, with spikes in usage happening around the world, the need for HD conferencing is at an all-time high. Zoom and GoToMeeting, which can host thousands of ...
September 28, 2021

What is Call Screening? Definition, Features & How It Works

Call screening is also one of the most important enterprise-level and small business VoIP phone features. It makes it easy to instantly identify priority clients, filter out annoying spam calls, and increase overall productivity levels. But what exactly is call screening, and how does it work?   What is Call Screening? How Call Screening Works Call Screening Features to Look ...
September 23, 2021

11 Best Zoom Alternatives & Competitors in 2021

Zoom provides its users with HD video and audio calling, cross-platform messaging, end-to-end encryption, mobile apps, and many more valuable features. While Zoom certainly has its benefits, it's not for everyone and may be lacking features, plans, or security protocols your business needs. Below, you'll find a list of Zoom alternatives for small business video calling and remote meetings,...
Load More