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bOnline is a small-business-minded, cloud-based telephony provider based in London. The company was founded in 2011, originally trying to...
United Kingdom
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This is the worst company you could possibly imagine.
The service is constantly breaking and going offline, normally for several days on end,
Their 'support' team are completely clueless and copy paste the same answers every time it happens, normally about once a month. Last time I was told that I was lying when I said the system was offline and was not believed until I sent a video showing the problem.
Today it has happened again. As soon as we are able to we will be leaving Bonline as they are rude and incompetent.
They claim all sorts on their website but the truth is that the iPhone app has never worked, the desktop phones break and the backend service is constantly offline.
Even if the service was completely free we would not return.
Signing up to this company is our biggest business mistake we have ever made.

Pros: None at all.
Cons: Horrible service, Horrible support, Horrible system.
Would Recommend: No
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Rubbish customer service and unhelpful. They will trap you into a contract and their interest is the monthly payment. I will never use them again in the future nor will I recommend. They are also more expensive compared to other viop providers and I've had constant problems. It's really not worth the hassle

Pros: None.
Cons: Rubbish customer service.
Would Recommend: No
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We started using bOnline in April 2020 for their VoIP services, and in all my years in business, signing up with bOnline has been one of my biggest regrets.

When the system is ‘working’, the calls constantly drop and the actual call quality is very poor with the lines constantly sounding like they are fuzzy or really crackly. Calls frequently don’t get through to us and sometimes they do get through to the software but it won’t let us answer. Sometimes the phone can be ringing and we’re all wildly trying to answer across all our devices. Like any business, missing calls is bad for reputation and the bottom line however bOnline just don’t seem to care. We are nearly a year down the line in a three year contract and I have asked numerous times to be let out of my contract and to part ways amicably as they genuinely seem unable to deliver a functioning product however this request has never been answered and all they’ve done for us despite daily issues is grant me a one time £30 credit.

I am the company director and they’ve left me with a phone line that works maybe 1 hour in every 24 for months now. The last communication I had with one of the support team was on the 13th of January when he said he was on a call right at that moment trying to sort things for me and would be straight back in touch after the call. There has been no update since, and I’ve emailed three further errors with no response.

I purchased a VoIP system that worked on both desktop and mobile to provide the ability for people to work from home during evening and weekends - bOnline barely works on anyones mobile so I’ve ended up in the office on the evening and weekends trying to use the desktop to make important calls and I’ve also had to pay staff overtime to stay in the office late during busy periods.

When we originally got the system we were asking frequently for support from the team to try to get things to work better, but they talked us through the same steps almost every time. Our Wifi and computer systems which operate every other software systems we use with no issue were continually blamed by BOnline. At one point we were told the latest Mac update was to blame and that we had to downgrade our software to continue using bOnline. When we advised we couldn’t do this as all other apps would eventually struggle to work with downgraded software the customer representative on the live chat sent us a sad face emoji.

Sometimes, you can get the app to work by deleting it, re downloading it and reactivating your soft phone. This is what bOnline suggest you do every time it stops working. The team can do this multiple times a day between all our phones with varying degrees of success.

Pros: None.
Cons: Product Doesn't work.
Would Recommend: No
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WORST EVER!Never signup with this guys.Once you are card is in, they will take you for a ride,they charge you for services you've not used, refund never comesback. Dont loose your money,time ,peace of mind & energy.They will have an issue every day & they will keep on saying excuses for everything.

Pros: price ..its a big trap.
Cons: Unprofessional.
Would Recommend: No
Visit Provider

STAY AWAY! Worst company i have ever delt with - terrible customer service - they dont get back to you when you have a problem - i was paying for call recirdings and for 6 months they did not record a single call and kept telling me they were but i couldnt acess them.

Would never use this company ever again - as soon as they have your contact information they will hound you and call you a million times - stay away.

Also no UK call centres

Would Recommend: No
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One of the worst companies to deal with.
Support is not available over the weekend or outside office hours, but they are happy to suspend your line during that time so you are stuck.
Signing on was a joke and was stuck with super slow internet for a month. Was offered compensation in the form of an amazon gift voucher which i agreed to, but when it came to receiving it this never happened, blaming a 3rd party. No alternative compensation was offered and was stuck with them.

Pros: Cheap.
Cons: Lack of support outside office hours.
Would Recommend: Yes
Visit Provider

VOIP seems a minefield and there are many confusing plans and companies. I call around 20 before finding bonline. They have, from the outset, been patient, helpful and answered all my questions. We have just got set up and so far so good!

Pros: Friendly, flexible and helpful.
Cons: None yet but only just set up!.
Would Recommend: Yes
Visit Provider

Excellent customer services and sorted my services in 24hrs so happy. Would definitely recommend

Pros: Quick professional service.
Cons: None.
Would Recommend: Yes
Visit Provider

Tasneen was very helpful and professional in her assistance with me.

Would Recommend: Yes
Visit Provider

The service overall was exemplary, both Tasneem Abrahams and Michael Bright of Cape Town were precise, efficient, professional and instrumental in assisting my business launch set up.

Furthermore, I will be recommending bOnline to other companies that are within my network here in Oxfordshire, UK.

Many thanks, KR

Pros: Instant set up, Zero hassle, Awesome.
Cons: Let you know if I find any.
Would Recommend: Yes
Provider Overview

bOnline is a small-business-minded, cloud-based telephony provider based in London. The company was founded in 2011, originally trying to do a little bit of everything, ranging from telephony, to online marketing, to website building. Now, they’re focusing more exclusively on cloud-based telephony with a deeper understanding of how businesses use all kinds of software, making it much easier to offer powerful phone options to businesses interested in converting to cloud-based VoIP systems.

bOnline offers a very affordable pricing plan for small businesses because everything is based in the cloud. Small businesses typically don’t have the expertise or money necessary for an on-premise solution. Those require IT teams and lots of money up front to install. Because their telephony service is cloud-based, costs remain low while still managing to offer tons of powerful features.


bOnline Pricing and Services


Business Business 1200 Business Unlimited
Choose bOnline

  • Price match guarantee
  • Never beaten on price
  • Business-grade Gamma network
  • 100% Cloud-based
  • No installation required
  • Keep your number or get a new one
100 Minutes
UK Landline & Mobiles
1200 Minutes
UK Landline & Mobiles
Unlimited Minutes
UK Landline & Mobiles
Full Mobility
Laptop, Tablet, Mobile
£2/month upgrade Yes Yes
INTL Saver 500 - 50 countries £8/month £3.25/month £3.25/month
Auto attendant - Group Calls - Hunt Group - Call Mgmt and 40+ Features Yes Yes Yes

Features Included

Most popular Features

  • Auto Attendant
  • Call Transfer (Attended & Blind)
  • Group Call
  • Internal Calling
  • Music on Hold
  • Voice Mail

Additional Features

  • Alternate Numbers w/ Distinctive Ring
  • Analog Hotline
  • Anonymous Call Rejection
  • Barge-In Exempt
  • Business Continuity (CFNR)
  • Busy Lamp Monitoring
  • Call Forwarding Always
  • Call Forwarding Busy
  • Call Forwarding No Answer
  • Call Forwarding Selective
  • Call History
  • Call Hold & Resume
  • Call Logs w/ Click to Dial
  • Call Notify
  • Call Queue Agent
  • Call Redial
  • Call Return
  • Call Transfer (Attended & Blind)
  • Call Waiting for up to 4 Calls
  • Call Waiting ID
  • Dialer for Chrome
  • Directed Call Pickup
  • Directed Call Pickup with Barge In
  • Do Not Disturb
  • Enterprise Phone Directory
  • Executive / Executive Assistant
  • Extension Dialing, Variable Length
  • Feature Access Codes
  • Inbound Caller ID (Name)
  • Inbound Caller ID (Name & Number)
  • Inbound Fax to email
  • Main Number Outbound Caller ID
  • Mobility (mobile, ipad, desktop)
  • Multiple Line Appearance
  • N-Way Calling (6)
  • Non Geographic Number CLI
  • Office Anywhere
  • Outbound Caller ID Blocking
  • Personal Phone Directory
  • Pre-alert Announcement
  • Priority Alert
  • Privacy
  • Push-to-talk
  • Remote Office
  • Selective Call Acceptance
  • Selective Call Rejection
  • Sequential Ring
  • Shared Call Appearance
  • Speed Dial 100
  • Three-Way Call
  • Unified Messaging
  • User Web Portal
  • Video (Point to Point)
  • Visual Voicemail
  • Voice Mail


  • 7 TechTrack 100 Awards - Tech Track 100 ranks Britain's fastest-growing private tech companies based on sales growth over the last three years.
  • 3 National Business Awards - Recognizes excellence in business achievement and innovation, as well as, customer service excellence.
  • The BVCA Award - For the Private Equity-backed Team of the Year (mid market) category for London and the South East region.


Editor’s Bottom Line of bOnline


bOnline is an affordable, award-winning cloud-telephony provider worthy of consideration from any small business. Their pricing plans are truly catered to small businesses; bOnline’s Unlimited plan comes with over forty features and costs only a dollar more than Vonage and BT Business VoIP’s plans.

The nice thing about each feature bOnline offers is that they all cover everyday essentials, like call history, call hold & resume, call logs w/ click-to-dial, voicemail, and call queue agents, while, at the same time, offering more advanced features like visual voicemail, inbound fax-to-email, mobility (mobile, iPad, desktop), and a user web portal.

There’s a great balance between simple and advanced features that allow small businesses to quickly learn how the phones work and growing businesses who need more features to not be forced to switch providers.

Mobility features make it possible for businesses with agents who are constantly on-the-go to stay connected with the office without actually being in the office -- or on the phone. Being able to call via your desktop and tablet allows agents to make calls in a variety of ways gives agents the freedom to work the way they want without having to worry about being in the office.

Overall, bOnline is a great option to consider if your business is looking to purchase a VoIP phone service. Their company focuses specifically on small businesses, so those who have never used VoIP phones before can quickly adopt the service without having to worry about significant startup and maintenance costs.

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