Team collaboration or messaging apps have become somewhat of a necessity over the past two years. Apps like Slack, Microsoft Teams, Webex have all seen exponential upticks in usage since then, as well. Millions of new users flocked to the platforms as enterprise leaders across the globe adopted said technologies to enable seamless business continuity. 

These often flexible and feature-rich apps further frequently enable seamless integration to third-party apps to enhance workflows, along with extending robust security functionalities. The other bonus of leveraging team collaboration apps: for one, they are more often than not – cloud-based – making the tools lightweight and deployable with a few clicks of a mouse. 

With all the changes the market underwent in 2021, 2022 will likely be another one for the record books for team collaboration app developers. Here is how things are shaping up. 


Team Collaboration App Usage is off the Charts

For the past two years, nearly every living being has witnessed change – likely brought on by the Coronavirus Pandemic, an occurrence that catapulted us into the future of work overnight. 

Suddenly: we were all collaborating using tools that were somewhat previously obscure to the commercial market, at least pre-Corona. Zoom is now a household name, as is Slack and Microsoft Teams. 

  • Microsoft Teams had 75 million daily active users at the onset of the Pandemic. It eventually said it had 145 million users – and quite quickly. Microsoft then announced 250 million daily active users, its most recent user count. 

Microsoft Teams User Stats GetVoIP News 2022

  • Slack was worth almost $20 billion on its first day of trading Market Watch.
  • Slack got acquired by Salesforce for nearly $28 billion in July 2021, Salesforce.
  • 70% of teams will rely on team communications tools like Slack by 2022 Unify Square.
  • The team collaboration software market will grow at a CAGR of 10.3% by 2026 Global News Wire.
  • 55% of businesses will consolidate collaboration tools into a single suite within the next 12-24 months Mio via Medium.


Team Collaboration Apps Promote Workplace Collaboration 

Since we can no longer (safely) go to the office to collaborate with team members, a solution that lets employees chat via voice, video, share files, leverage whiteboard technology, and more – is a worthwhile investment for any company looking to embrace continuity. 

And employees are proving that they have grown to love to use team collaboration tools which have, in many ways, made performing the duties of their jobs (more simple than it was pre-Pandemic), not to mention more productive. 

  • 39% of employees believe their organization doesn’t collaborate enough (Visix).
  • A survey of teams who use Slack revealed reports of a 32% boost in team productivity HostSorter.
  • Online collaboration tools and digital workplaces facilitate increased productivity by up to 30% GOremotely.
  • 13.9% of workers define good team collaboration as being able to communicate easily with their colleagues, Slack.
  • A McKinsey study found that knowledge workers spend an average of 14% of their workweek communicating and collaborating internally. That same study showed that improving internal collaboration through social tools could help raise the productivity of interaction by as much as 20 to 25%. (McKinsey).
Collaboration Report Productivity 2022 McKinsey IDC

Source: McKinsey, IDC

  • Workers spend more time using workplace collaboration tools. In fact, between February 2020 and 2021, Microsoft Teams increased its usage by 2.5 times across the globe. The average meeting time also rose by 10 minutes. 
  • And the average Teams user sent up to 45% more chats per week in 2021 – Microsoft Work Trend Index.
  • Roughly 95% of those surveyed in 2021 said they use a tool like Microsoft Teams and Zoom today. A mere two percent said they do not plan to use video conferencing and collaboration tools within the coming six to twelve months – TechRepublic.
  • There are, however, some downsides to the technology, as Microsoft points out. According to the company, employees have 148% more meetings – and the number of weekly team chat sessions rose by 45% Microsoft Work Trend Index.


Welcome to the Era of Customer & User Experience

2021 quickly became all about the customer (CX) and employee user experience. If you managed to make it to this article, chances are you had some ‘interesting’ employee/customer experiences while some companies worked out the technological kinks in their deployment efforts. 

Soon after a brief but hands-on familiarization with the various platforms leveraged by companies, most business professionals strapped up their boots and went to work using team collaboration software

They would do everything from automating everyday workplace tasks to communicating with customers to resolve queries and collaborating with co-workers on a project. Henceforth – we had entered an era of customer and employee satisfaction/experiences.

Millions of individuals left their jobs in 2021 in what economists deemed the “great resignation.” Employees remain willing to go without work to find the perfect working conditions, with many of them demanding flexible remote work. Salary is, surprisingly, not a huge factor. 


The Team Collaboration Tools Market

We have seen significant investment in team collaboration apps in the past few years, with some big names making sizable acquisitions. Not only that, but we have also seen countless strategic partnerships.

Many of them have shaken up a relatively young market when glancing at the overall UCC market. 

  • Investors put in $340 million for Slack’s founding. It had a $2.8 billion valuation from the outset, being acquired by Salesforce for almost $30 billion in July 2021. 
  • Gartner predicts the workstream collaboration market will reach $4.9 billion by 2021; by 2022, 70% of teams will rely primarily on workstream collaboration tools to get their work done every day – Gartner.
  • The global team collaboration software market could reach $16.60 billion by 2025 Global News Wire.
  • Revenue could yield an annual growth rate of 7.2%, resulting in a market volume of $17,566.09 million by 2025 Statista.


The Most Popular Team Collaboration Platforms in 2022

Hands down, Microsoft is the most popular team collaboration app with 250 million daily active users. Slack is in a close second with 12 million daily active users. 

There is a lot of back and forth between the two regarding the validity of Microsoft’s user count, with Slack’s CEO calling out Microsoft for padding its numbers with the help of its 365 productivity suite. Users gain access to Microsoft’s prevalent Microsoft Teams team collaboration app: for free when they buy a license to the Microsoft 365 productivity suite. 

  • Many users of Slack also leverage Microsoft Teams and vice versa. 
  • Microsoft Teams grew by 894% from the beginning of the COVID-19 lockdown in 2020 until June 2020 Aternity.
  • Cisco’s collaboration portfolio serves over 300 million people worldwide Cisco.
  • Users spend an average of nine hours signed into Slack TechJury
  • Searches for Microsoft Teams increased by 379 percent between January and March 2020 BusinessofApps.
  • Teams’ largest growth month was between May and April 2020, when it added 31 million users BusinessofApps.
  • In February of 2019, Workplace by Meta (formerly Facebook) said it now had more than two million paid users (Workplace by Meta).
  • Healthcare contributed more than 34 million Teams meetings in April 2020 Microsoft.
McKensey Telehealth GetVoIP News

Source: McKinsey

  • According to a Q4 2019 Technology Executive Council Survey conducted by CNBC, 58% of executives said their firms use Microsoft Teams, with 30% saying their business used Slack HostSorter.
  • A study of US Teams users in 2020 found that 29.71% of companies used Microsoft Teams for remote work during the COVID-19 pandemic – HostSorter


Team Collaboration Apps are Here to Stay 

There is a lot to say about a technology that got us through meetings, briefings, brainstorming sessions, sales meetings, college courses, exams, and even been somewhat of a godsend for educators as they have enabled many of the functionalities of what some might consider continuity. 

Having not entered the endemic phase of the Coronavirus, it is clear that these tools will stick around for some time, and we have already seen strong support for remote education in districts hit hardest by the Coronavirus Pandemic. Not to mention, employees started demanding greater flexibility and now understand the benefits of working from home. 

This kind of force is so strong; and when it starts, containing it becomes next to impossible as the tables have turned and the power seems (at least for now) to have shifted back to the hands of employees.